i-google easy to use, easy to customise. This is something I could see myself logging into every day. All the news on one page, all technology news on one page, all book news on one page this is my idea of heaven right there!!
I have even made each page have a different theme that corresponds to the topic what a nerd I am!! I did try out the other tools but I don't think they are for me I like visiting facebook and exploring so I think the one stop shop for these wouldn't work for me, but I can see how they would work for someone who is too busy to go to all these sites individually or a business with multiple sites that they need to keep track of.
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